Simplifying IT Infrastructure though modular services
At Unform Agency, I created the UI design of BitMantle, a newly founded IT start-up specializing in invisible IT infrastructure.
Working alongside the senior designer, I played a key role in translating BitMantle’s services into a clean, intuitive digital experience. The goal was to create a visual identity and user interface that communicated the brand's technical expertise while ensuring accessibility and ease of use for their audience.
Client
BitMantle
Role
UI Design
Year
2023
Process
Establishing the visual direction
I began by analyzing BitMantle’s audience and business objectives to ensure the UI would guide users smoothly through their offerings. The modular nature of BitMantle’s offerings inspired the use of shapes that could adapt and reconfigure, symbolizing flexibility and simplicity. This design decision formed the foundation for the interface, helping users visualize the structure of their services while ensuring the page remained clear and easy to navigate.
A motion-driven approach was introduced to guide users naturally through the platform. Subtle transitions and directional cues were incorporated to create a seamless flow from understanding BitMantle’s value proposition to requesting a demo. The focus was on making complex services feel simple, time-efficient, and approachable.
Designing the user interface
With the visual direction established, I translated UX wireframes into high-fidelity UI designs. Each design element—from the layout to call-to-action buttons—was crafted to ensure clarity and usability. Modular visual components were emphasized to reflect BitMantle’s adaptable services, reinforcing their unique selling point.
The clean and minimalistic design ensured that users could quickly grasp the company’s offerings without feeling overwhelmed. Clear typography, thoughtful spacing, and consistent iconography were employed to maintain a professional yet approachable tone.
Outcome
The final UI design successfully showcased BitMantle’s value, positioning their services as simple, efficient, and easy to implement.
The modular design language not only highlighted the flexibility of their offerings but also made the user journey intuitive and engaging. The landing page guided users effortlessly toward requesting a demo, achieving the project’s core objective while reinforcing BitMantle’s innovative brand identity.
